何为 shipping?把软件烧进光盘,然后将光盘送到用户手中;后来引申为上线任何软件代码。文章认为,与其用上线了多少功能来定目标、来衡量团队工作效率,不如转变思维,专注于 learning。

“What’s the minimum we can ship with?” becomes “How might we learn X most quickly?”

“What do we want to release next quarter?” becomes “What is most important for us to learn about our product next quarter?”

“How can we ship more often?” becomes “How can we increase the pace of our own learning?”

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